Insurance Journal's Academy of Insurance

Insurance Journal

You have no items in your shopping cart.

Two ways to register

1. Buy the single session!

2. Become a member

just $39/month

For $39/month you get all of these:
  • FREE access to 40+ live classes over the next year!
  • Unlimited access to 350+ on-demand courses in our library.
  • PLUS exclusive coverage skills tests, Q+A sessions w/instructors, discounts on our conferences and more!

Become a Member

Members

Sign in to access this session and all materials.

Digital Marketing and AI

Digital Marketing and AI

Quick Overview

AI, generational changes, and time are all telling us that what worked in marketing 10 years ago may not resonate with today's buyers. Join us as Academy expert on all things digital, Tom Wetzel as he helps us to understand what's working, what's not, and what we can do about it when it comes to digital marketing.

$99.00

Can't make it Thursday? Register now and we'll send you the recording.

Get access for just $39! Become a member and get access to this course, PLUS our library of 350+ on-demand courses!

Add Items to Cart Add to Cart
Duration 1 hour
Location Online Webinar
Formats On-Demand
Instructor Tom WetzelTom Wetzel

The marketing playbook for agencies is being rewritten with artificial intelligence tools coupled with the demands of Millennials and Generation Z.  All messaging, tools, and tactics must be reevaluated and revised to create awareness while at the same time rising above the noise with growing consumer concern over privacy, data security and intrusive messaging. This session will identify what is working today and how agencies should craft their marketing efforts for the best outcomes.

$99.00
Add Items to Cart Add to Cart